Album Cover Love--LiveWater releases their first single

It's a bucket list type of thing. I have a never ending list of to-do's, want-to's, and gotta-see's. Designing an album cover is one of those things that hits all three. 

I don't believe in coincidence. But I do believe in divine encounters. Every Olive+Fig project has been more than a transaction of time and money. So it's funny (and SO very awesome) how new friends or meeting new people always holds the opportunity to turn into a project for O+F.  

This time, two guys--let me note: extremely gifted--singing, songwriting, praising Jesus, and ropin' some steers too. (not listed in any certain order ;)) They reached out to me and asked that I design their album cover for their first single, Road To Vegas. 

Drum roll please......

Road To Vegas Single | Now available on iTunes

Road To Vegas Single | Now available on iTunes

You can find LiveWater on Facebook, so make sure and go like their page! 

Website for LiveWater, coming soon.

P.S. I have to note how completely awesome and fun it has been to help out LiveWater in their journey.

The glory is His. 

 

-O+F

 

 

The Branding Process. Start to finish.

Starting a business is no small feat. From the dream stage into full fruition, the process of developing my own business has truly inspired my passion for helping others through this sometimes lengthy and testing processes.
Urban Edge Apparel Branding Urban Edge, O+F most recent branding project, has been the result of many hours of work, planning, and development. Not to mention all the hours--maybe even years--of dreaming and idea generation by Kerri (owner). But man oh man! has it been so rewarding to help this baby of a business build and grow. 

Urban Edge Apparel Branding

Urban Edge, O+F most recent branding project, has been the result of many hours of work, planning, and development. Not to mention all the hours--maybe even years--of dreaming and idea generation by Kerri (owner). But man oh man! has it been so rewarding to help this baby of a business build and grow. 

How do you even start a business??

Well, you see, it starts with an idea. An idea, followed with a well developed business plan, a registered business name with the Secretary of state, a business bank account, and a devout commitment to work your little tail off for the mercy of your own idea. With this, a relevant URL should also be considered.  Relevant domain names are hard to come by these days. Going without a well designed & developed website is business suicide. 

It sounds not so complicated when put in so few words, but these are just a few of the first big steps to make your new venture "official".

Branding is crucial in building brand awareness.

After the beginning steps, it's time for the fun stuff. What will your business look like visually? What is your logo going to look like? What colors are you going to use? This really is where O+F comes in full fledged. You can read more here about the process.  We talk about colors, patterns, textures, and your inspirations. This is where we really dive into your dreams and your passions. We want to let that come out in your business branding. But I tell you, branding is much more than a logo, color palettes, fonts, and pattern choices. Branding encompases every essence of a business. Your branding is the guidelines and the foundation you have set for your business, which just so happens to be represented visually through a logo, color choices, fonts, and patterns.

THE LAUNCH

The moment you have been waiting for. Even if it's just a logo for now, or a new business card, your brand NEEDS to be put out into the world in order to start your business. People need to see who you are and what you do. Be cautious to not do this prematurely, as what your audience sees is what they will associate you with. So changing your brand too many times to early on, will confuse your audience. But if you have a solid branding and a logo to go with it, put it out there! Put it everywhere. Let it be known. 

The website launch proves to be the most rewarding part of the project. Because an online presence is so crucial, designing and developing a beautiful and easy-to-use website is powerful. Being able to show everyone what a business has to offer in an online setting proves beneficial immediately (thank you analytics). Ecommerce websites are also a very fun and exciting thing to watch grow and develop. Check out Urban Edge's newly launched site! It is a true example of this process. 

Effective communication of your brand establishes brand loyalty. 

What you put out there and how you put it out there in the name of your brand is very important. Think of a logo as a first impression. It's something that represents your business, inside and out. So it definitely should be something you LOVE and truly represents your business as a whole. Creating a business and its brand is a process that can many weeks. With planning, research, and design, you will uncover a brand concept and logo that truly fits. Follow that with clear concept of who you are, what you do, and what you offer. It is the foundation of the rest to follow, so it better be strong. 

Get out there. Communicate with your audience. 

Websites, Social media, Store Fronts, Events, and face-to-face encounters are all opportunities to communicate your brand. Website and social media have rapidly increased our abilities to reach people far and wide. If done well, this can be the most effective advertising tool. O+F includes social media help in its website and branding packages to help you launch your business and brand. It's a learning process. If you aren't a social media guru now, you will get the hang of it. And if you are completely intimidated by the social media world, find someone to help you out! (like O+F)

Don't miss out on the small opportunities to go the extra mile. Hand written notes in your packages, fun facts on your social pages, or an informative blog post, can all be ways to let your audience into what your brand is all about. You are human, and you are talking to humans, so be personable. 

There is struggle with every reward. There is challenge with every victory. 

Remember where you started when you question where you are. Think about your dreams and goals when the tasks before you are overwhelming you. But always remember there is beauty in the process.

GO BUILD YOUR BRAND.

 

Other branding projects by O+F:

Maret's Soap: A Ranchmade Company

A complete rebrand for Maret's Soap turned a simple packaging label, into a design forward display of Maret's soap artistry. Inspired by the rustic tones and ranch equipment logos, this logo communicates the simplicity and ranchmade business that thrives on small community. 

A complete rebrand for Maret's Soap turned a simple packaging label, into a design forward display of Maret's soap artistry. Inspired by the rustic tones and ranch equipment logos, this logo communicates the simplicity and ranchmade business that thrives on small community. 

Made with 100% all natural ingredients, Maret's Soaps offers 16 different soap scents in 5 different varieties. From fragrance free, goat milk, and mechanics soap, there WILL be something that suits you. 

Made with 100% all natural ingredients, Maret's Soaps offers 16 different soap scents in 5 different varieties. From fragrance free, goat milk, and mechanics soap, there WILL be something that suits you. 

5 Top Reasons A Well Designed Website Is Crucial For Business

 

Website are important because...

They allow direct communication with your audience.

More than 2.4 billion people use the internet every day, and some 90% of those have purchased something, or contacted a company, online in the last 12 months.

A website represents who you are as a business. And a well designed website, will enhance your credibility with your audience. It grants users an all access pass to your site. A website communicates who you are, what you do, and what you can offer them. There are no business hours, and they can come an go as they please 24/7. Without a website, you don't have any channel of communication with any audience and are sacrificing possible business. 

Read More

CELEBRATING 365 days for olivefigandco.com

It is the official birthday of olivefigandco.com! It's been my little corner of the internet to share with your for a whopping 365 days. April 10th, you are NOT just another day. 

Over the course of a year there have been countless adventures, priceless memories made, and a few struggles in between. In less than a month I will have been out of college for a full year. WOW, time does fly. Some could say that I have fallen short of societal expectation. I do not have what some call "a real job".  I do not have a boss. And I do not make a six figure income. But I'll let you in on something...society's expectation of "making it big" and being "successful" is actually a complete JOKE. 

What I HAVE done, is found ultimate happiness in the unconventional. I have discovered my love for people, passion for creative design, and true desire to serve the One who gave me my gifts in the first place. 

Welcome to my office! Always filled with project scraps, good tunes, and my dog Whiskey. 

Welcome to my office! Always filled with project scraps, good tunes, and my dog Whiskey. 

In 365 days I have graduated from College.  Moved from TX back to CO. Explored the idea of moving into the Corporate world. Worked in Wyoming for a while.  Built 6 different websites. Wondered a few times "WHAT am I doing". Cried over a bad haircut. Worked with over 15 wonderful clients--most of which have become great friends. And I've learned A LOT. A lot about myself, my capabilities, my talents, and my desire to cultivate a life unlike any other. 

Olive + Fig was founded out of the idea that I thought I could offer my creativity and design skills to people, businesses, and entrepreneurs. You know, the people that have great ideas but no way to turn those ideas into reality? That is --more than likely-- YOU. It all starts with an idea. I would have never guessed that I would be back in the small community where I grew up, but I'll tell ya-- It has been better than I ever would have guessed. And I know that even though it may not be my forever home, where I am today serves a purpose for where I will be tomorrow. 

So today I am CELEBRATING! Celebrating the beauty in the unconventional, ALL of the clients I have been blessed to work with, all of the long hours and frustrations, taxes I owe the government for being a small business, and most importantly this business that I get to call mine. 

And we took some pictures. 

And we took some pictures. 

Happy Birthday olivefigandco.com! 

xoxo,

Bailey

Northeastern Junior College: Amping Up Classroom Artwork

 

Classrooms need to be inviting. So I was glad to work with the NJC Business Department to design some new poster artwork for their classrooms. I worked to create vibrant pieces to take the place of the slightly dated posters currently on the walls. 

I was able to combine my love for hand drawn lettering with my appreciation for simplicity. All lettering was done by hand. This growth poster was first drawn in pencil, then design in Photoshop. All Watercolor lettering was done with a Watercolor brush pen (my new favorite design tool). 

The rough hand drawn letters kept it traditional as most classrooms still have white boards and Expo markers. Hand drawn lettering keeps things comfortable, inviting, and relatable. 

Open House: IT WAS A PARTY!

The Open House was such a blast!  We couldn't have asked for a better turnout. It was so great seeing everyone enjoy the evening with wine, snacks, and our photo booth. Who knew that a few props and a background would be such a hit! 

IMG_1799-98.jpg

This event allowed me to work along side one of my best friends, Owner of Premier Events: Dakota Schuppe. We--of course--had a blast putting this event together. From craft store runs to the day-of set up, this was such a great opportunity for us to use both of our businesses, together!

I was able to offer up my design services and creativity to help Dakota bring her ideas to life. We had three event table scapes, all which turned out great! My personal fav was our Kate Spade inspire wedding table. 

Kate Spade Themed Wedding Table. Menu's designed and place cards painted by O+F.

Kate Spade Themed Wedding Table. Menu's designed and place cards painted by O+F.

Kids birthday party! Name cards by O+F.

Kids birthday party! Name cards by O+F.

Baby Shower Table: "Advice for the New Mommy" cards designed by O+F.

Baby Shower Table: "Advice for the New Mommy" cards designed by O+F.

So this event was a hit! And so much fun to put together. Thanks again for all of you that made it out and made this event what it was.

HAPPY HOLIDAYS!

-O+F

FREE. WINE. FUN.

 

 

Of course there are more than three words to describe what this event will be, but we will start with FREE. WINE & FUN.

 

"Open House" means you are free to come meander around The Studio to see what Premier Events Planning & Design, The Studio, and Olive + Fig & Co. mean when they say "IT'S A PARTY."  I'm not going to give it away (hint: GIVE AWAY(s)), but it's going to be awesome. And there will be wine. And food. And FREE stuff. 

 

What more could you ask for?

 


Come and see us Wednesday, December 2nd from 5-7 PM. There will be a FAB appetizers & wine provided by local vendors. Along with some REALLY REALLY great giveaway gifts.


I'm excited to offer a giveaway drawing for a FREE CUSTOM ART PIECE. By coming and seeing me at the OPEN HOUSE you will get 2 entries for the drawing. THIS IS A HUGE HUGE DEAL. If you have always wanted to have a custom art piece for your home, office, or a loved one, but have never had the ability to do so, you really don't want to miss the chance to work with me on a custom piece. && I can't wait to work with you!

You can ENTER NOW and the winner will be announced at 7 PM December 2nd!

Bomhoff Family Pictures

I love family pictures. Not just for the love of an image, but because it's capturing a dynamic that reminds families why family is so important. Family pictures become a looking box for growth, love, and relationships. I love getting to capture that. For this shoot, it was particularly fun because they are my family too! The fall leaves topped it all off. 

Dominion Church, an online meeting place.

"I will be their God and they will be MY people."

Church = his people. 

 

Church has grown far beyond the traditional scope of Sunday services at your local church, with the weekly bulletin informing you of that months events and activities. Congregations across the nation are working to reach audiences far beyond the people sitting in the audience on Sunday. The increase of the online presence of churches has given them the ability to largely expand their reach.  

Dominion Purpose is a non-traditional and non-denominational church in Northeastern Colorado. You may then ask, "Where is your church located?" To which could be said, "We are the church."

A building doesn't signify that Dominion exists nor does a large congregation. A body of people seeking the kingdom and prioritizing growth in Him is what signifies Dominion. And now those messages are available online! Olive and Fig had yet another opportunity to build an online space for the purpose of sharing information with the ability to listen to their online podcast from a mobile device. 

A MUST READ = "Free-Range Christian" on their Blog. 

Visit Dominions podcast archive to listen to messages on Grace, the book of Nehemiah, and the most recent series, "A Walk Through The Gospels". No matter where you are, you will have access to the messages that Dominion has for you. 

 

Visit the new dominionpurpose.org !

Braydon Zink, Small Town Country

I made my way down to Dripping Springs TX to snap some pics for a good friend! He recently moved from small town Iliff CO to pursue his country music career. If any place, Austin Texas is the place to do so. 

We ventured out to find beautiful country scenery to get a library of pictures for his upcoming EP and website. Go check him out, like him on Facebook.  

I may have a biased opinion, but they turned out GREAT!